Trade Show Displays For Exhibit Booth Setups

Three seconds is all that trade show displays have to make an impression on a person walking by the booth. Miss that 3 second window and it won't matter how good the sales pitch or the product is. That's all the time a booth has before the buyer will have moved past and on to the next booth.

They say first impressions count, and for an exhibition booth this first impression depends on trade show displays. With such a mission-critical function, it's no surprise that companies spend a great deal of time and money getting the design, the aesthetics and the message right. Here's a few tips that might come in handy for someone planning to spend some money on a trade show and attract some buyers to their booth.

The best design will likely be a pop-up exhibit or a panel display. But there are many other options that may be suitable for specific situations, like a fabric tension or folding display or truss systems. Even banner stands, customized counters, table tops and pull-ups can be quite effective.

But the most popular choices are the pop-ups or a panel display. Both can be hauled easily from the company's offices to the event sites and assembled without too much trouble. The company can take its time putting together a portable display unit that gives off a professional and creative vibe. This kind of thing just can't be done at the last minute onsite. But make sure that union rules at the venue allow this.

The pop-up exhibit consists of folding frames which can expand and lock into place. It is then covered with plastic, fabric or vinyl to serve as a curved or angled wall for the booth. It is light-weight, easily transported and can be setup very quickly. On the minus side, it doesn't leave much flexibility for different sizes because it has to be fully open and locked in place at its full size.

A panel display, on the other hand, allows for different configurations and sizes so it can be used for just about any venue and booth type or size. It is made up of rectangular sections covered with fabric. They're a lot sturdier than pop-ups, but also heavier and not as easy to setup or haul around.

Price is definitely an issue, because attending these events is not cheap. In addition to the cost of booking the booth and the labor cost, there are travel, hotel and meal expenses. Throw in the cost of hauling all the equipment to and fro, and free giveaways and parties and such, and the overall tab is quite hefty.

The point is that with all these expenses piling up, trade show displays don't get too much priority in the budget. But remember that all the other spending is going to be for naught if the display doesn't work as intended. So take some time to figure out the best choice among suitable trade show displays, and get one that will grab a buyer by the scruff of the neck on first glance.


------

We are a one-stop source of trade show displays Toronto. From trade show displays to trade show booths, you can rely on us to provide the best trade show booths Toronto for exhibition.